Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.
...see more
In this interview, Max talks about his favourite Beatle albums, Ringo’s profound influence on rock drummers, and what happened onstage at a Springsteen concert the night Lennon was murdered.
Hosted on Acast. See acast.com/privacy for more information.
Episode 1007 • 2 September 2024 • 40m and 4s
Tom Halley was one of the brilliant animators on Yellow Submarine. The film is considered one of the most inventive animated films of all time. In this interview with the late animator, he tells us how he came to be involved, how they all managed to create this classic film in just 11 months. And much to our surprise, Tom tells us he was also an animator on the Beatles cartoon series.
Hosted on Acast. See acast.com/privacy for more information.
Episode 1006 • 14 August 2024 • 45m and 44s
With the Paris Olympics in motion, it is a good time to revisit this episode from our archives.
From the first ad at the first Olympics in 1896, to the hundreds of millions spent on today's advertising contracts, sponsorship money has always been a contentious issue. The Olympics cost a fortune to stage, and sponsorship money makes it possible. But there's a price to pay when there's a price to pay. How marketing has evolved at the Olympics is a fascinating story.
Hosted on Acast. See acast.com/privacy for more information.
Episode 26 • 10 August 2024 • 29m and 42s
David Sheff conducted the last major interview with John Lennon. Just as Double Fantasy was being released, Sheff interviewed John & Yoko for Playboy magazine. It was the famous interview where Lennon went through the Beatles catalogue song-by-song - just before he died. The backstory of that interview is fascinating.
Hosted on Acast. See acast.com/privacy for more information.
Episode 1005 • 27 July 2024 • 35m and 24s
I did a lot of commercials with Bob Newhart in the late 90s. He was one-in-a-million, a joy to work with, and he will be missed. And I want to tell you a very funny story that happened as a result of those commercials.
Hosted on Acast. See acast.com/privacy for more information.
Episode 1004 • 24 July 2024 • 23m and 15s
Astrid Kirchherr holds a special place in the history of the Beatles. She took the famous Hamburg-era photos of the Beatles in their formative years, she inspired their “moptop” hairstyle, and she happened to fall in love with Stuart Sutcliffe, the fifth member of the Beatles. Her story is compelling, and her love of the Beatles, as friends, comes through in every word.
Hosted on Acast. See acast.com/privacy for more information.
Episode 1003 • 20 July 2024 • 26m and 7s
Join Terry O’Reilly for a brand new Beatles series, where he interviews celebrities and collectors on their love of the Fab Four.
Hosted on Acast. See acast.com/privacy for more information.
Episode • 13 July 2024 • 1m and 16s
This week, we answer listener questions.
We’ll talk about how bands create theme songs for TV shows and how much they get paid.
We’ll go back in time and talk about that flirtatious couple from that famous Nescafe TV campaign.
And we’ll explore why condom makers now market different sizes, when it used to be one-size-fits-all.
What’s goin’ on there?
Hosted on Acast. See acast.com/privacy for more information.
Episode 25 • 22 June 2024 • 30m and 22s
This week, it’s our annual Brand Envy episode.
Every year, I list four brands I’ve admired from a distance.
We’ll talk about a classic board game created by a Canadian couple.
An ice cream chain founded by another Canadian.
An iconic lighter that was named after a zipper.
And a woman who is dominating television these days.
Hosted on Acast. See acast.com/privacy for more information.
Episode 24 • 15 June 2024 • 28m and 53s
Every company dreams of doubling its profit.
It’s almost impossible to do.
Yet, some companies do it by tweaking one tiny thing.
We’ll talk about an industry that put three words on their packaging that doubled their profit.
A company that created a catchy jingle that doubled their revenue overnight.
And a business that changed one single word in a headline and their profit went up 100%.
Hosted on Acast. See acast.com/priva...
Episode 23 • 8 June 2024 • 27m and 52s
© 2024 Skill Piper. All rights reserved