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Web3 CMO Stories

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Web3 CMO Stories

Inspiring conversations with marketing leaders and tech entrepreneurs from all over the world. We focus on topics related to Web3, Blockchain, AI, NFTs, AR, VR, XR, Spatial Computing and the Metaverse.Sponsored by Consensus 2024 and CoinDesk!

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Recent Episodes of Web3 CMO Stories


Building a Global Network for Quality Internet Access – with Claudia Olah, CMO at Uplink

Building a Global Network for Quality Internet Access – with Claudia Olah, CMO at Uplink

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Curious about the future of decentralized internet and community-driven tech innovation?

Join us as we sit down with Claudia Olah, the dynamic CMO of Uplink, to uncover her fascinating journey through the tech world. From her impactful work on Bitcoin infrastructure in El Salvador to her leadership role at Together Labs in Silicon Valley, Claudia brings a wealth of experience and insights. She shares Uplink's mission to revolutionize internet access and the powerful lessons she's learned from her mentors about turning weaknesses into strengths. Discover how Claudia's background in tech...

Episode 26 July 2024 26m and 24s


Transforming dApp Development with Modular Blockchain – with Erick de Moura of Cartesi | S4 E25

Transforming dApp Development with Modular Blockchain – with Erick de Moura of Cartesi | S4 E25

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Can the future of decentralized applications be as seamless and scalable as traditional software? Join us as we welcome Erick de Moura, co-founder of Cartesi, who shares his revolutionary vision for modular blockchain ecosystems.

In this episode, Erick breaks down how Cartesi is transforming the dApp development landscape by merging the power of Linux with modular blockchain protocols. You'll discover how the flexibility of Cartesi allows each application to operate with its own dedicated computational resources, vastly enhancing scalability and developer freedom. Erick also highlights the collaborative spirit and potential...

Episode 23 July 2024 21m and 35s


How Ronin Blockchain Powers Millions of Gamers – with Sky Mavis Co-founder Jeff  "Jihoz" Zirlin | S4 E24

How Ronin Blockchain Powers Millions of Gamers – with Sky Mavis Co-founder Jeff "Jihoz" Zirlin | S4 E24

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What if you could transform the gaming industry and boost mainstream crypto adoption simultaneously? In this episode, we sit down with Jeff Zirlin, co-founder of Sky Mavis, to uncover the story behind Ronin's development and its massive impact on Web3 gaming.

Jeff AKA "Jihoz", is a co-founder of Sky Mavis, the creators of Axie Infinity and the Ronin Blockchain. Axie is the #1 NFT game by DAU, NFT volume (as verified by the Guiness Book of world records), and cultural impact


Jeff shares the trials and triumphs of...

Episode 19 July 2024 22m and 16s


Major League Baseball and Beyond: Web3 Fan Interactions Explained – with Eric Ginsberg of Candy Digital | S4 E23

Major League Baseball and Beyond: Web3 Fan Interactions Explained – with Eric Ginsberg of Candy Digital | S4 E23

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Curious to learn how blockchain can redefine your fandom experience?

Join us as we sit down with Eric Ginsberg, Group Director and Head of Marketing at Candy Digital, to explore the future of fan engagement through Web3. Eric brings invaluable insights into how his company is revolutionizing the space with digital collectibles that offer exclusive access and tangible proof of fandom. Learn about the transition from traditional terms like "NFT" to more accessible concepts like "collectibles," and discover the importance of community and a long-term vision in this evolving landscape...

Episode 16 July 2024 22m and 43s


About EthCC [7] in Brussels: Solana, On-Chain Security and Vitalik Buterin | S4 E22

About EthCC [7] in Brussels: Solana, On-Chain Security and Vitalik Buterin | S4 E22

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Get ready for a short exclusive coverage of the Ethereum Community Conference (EthCC) in Brussels! Join me, as I bring you the most exhilarating moments and insights from the event that took over the heart of Belgium. 

This episode was recorded via Descript on June 11, 2024. The episode is so short, that exceptionally there are no show notes.

Episode 12 July 2024 4m and 40s


From Curiosity to Strategy: Zero-Knowledge in the Marketing World – with Brennen Schlueter | S4 E21

From Curiosity to Strategy: Zero-Knowledge in the Marketing World – with Brennen Schlueter | S4 E21

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Unlock the secrets of the transformative power of Web3 technologies as Brennen Schlueter, Chief Marketing Officer at Aleo Network Foundation, takes us on his incredible journey from traditional advertising to the cutting-edge world of blockchain.

With experience working with industry giants like Nike, Amazon, and Robinhood, Brennan reveals how his early fascination with digital trends and cryptocurrency advocacy led him to his pivotal role at Aleo. Discover his passion for integrating zero-knowledge technology into blockchain, making it accessible for developers, and learn all about Aleo's groundbreaking zPass product and their...

Episode 9 July 2024 25m and 16s


How Hivello's DePIN Can Put Power in People's Hands – with Domenic Carosa | S4 E20

How Hivello's DePIN Can Put Power in People's Hands – with Domenic Carosa | S4 E20

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Ever wondered how your everyday devices could become a source of income and contribute to a greener planet? Join us for an enlightening conversation with Domenic Carosa, co-founder and chairman of Hivello, where he shares his journey from listing his first company on the Australian Stock Exchange in 2000 to becoming a pioneer in the blockchain industry. Discover how Hivello aims to democratize decentralized physical infrastructure networks (DePIN) by allowing users to earn money through sharing their computer resources. Domenic also delves into their recent $2.5 million fundraising and ambitious plans for product development...

Episode 5 July 2024 23m and 56s


Innovative Strategies in Web3 Marketing with Krystyna Kozak, CMO at Cookie3 | S4E19

Innovative Strategies in Web3 Marketing with Krystyna Kozak, CMO at Cookie3 | S4E19

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Ever wondered how to revolutionize your marketing strategy in the Web3 space? Join us for an exclusive conversation with Krystyna Kozak, the CMO of Cookie3, recorded live at Consensus in Austin. Krystyna shares her unique insights into leveraging innovative tools and community-driven initiatives like CookieToken and Airdrop Shield to stay ahead in the marketing game. Learn how Cookie3 is utilizing analytics and AI to combat bots and Sybil attackers, ensuring more effective airdrop campaigns. Krystyna offers a rare glimpse into her strategic vision and how her growing team allows her to focus...

Episode 2 July 2024 27m and 45s


Web3 and Blockchain for Women, with Sanja Kon from Circle Europe | S4 E18

Web3 and Blockchain for Women, with Sanja Kon from Circle Europe | S4 E18

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What if owning digital assets could safeguard your wealth and provide financial mobility, even amid war or economic turmoil?

This episode features an insightful conversation with Sanja Kon, Vice President of Circle Europe and former CEO of Utrust, as she recounts her journey from corporate roles at Vodafone, eBay, and PayPal to pioneering the Web3 and blockchain space.

Sanja shares the challenges and triumphs she faced while developing Utrust, a crypto-to-fiat payment platform, and discusses her transition to Circle, emphasizing the significance of user experience in the broader...

Episode 28 June 2024 22m and 9s


USDC and the Future of Financial Inclusion – with Mercina Tillemann Perez, VP of Impact at Circle | S4 E17

USDC and the Future of Financial Inclusion – with Mercina Tillemann Perez, VP of Impact at Circle | S4 E17

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Ever wondered how a digital dollar could revolutionize financial inclusion?

Join us on the Web3 CMO Stories podcast as we welcome Mercina Tillemann Perez, VP of Impact at Circle, to explore the incredible potential of USDC, a stablecoin issued by Circle.

Mercina, with her rich background in policy, technology, finance, and health, shares her insights on how USDC is transforming access to financial services, especially for underserved communities.

Discover how this digital dollar leverages blockchain technology and the stability of the US dollar to provide fast...

Episode 25 June 2024 21m and 42s

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