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The Email Marketing Show

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The Email Marketing Show

The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog post at EmailMarketingHeroes.com. => Get your free DAILY email marketing lessons direct to your email inbox at...

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Recent Episodes of The Email Marketing Show


The 3 Subconscious Reasons For Not Buying - What Stops People?

The 3 Subconscious Reasons For Not Buying - What Stops People?

Do people have reasons for not buying from you? Yes, they do.

We're Kennedy and Carrie, and today we're sharing the three subconscious questions people have that stop them from buying from you. It's super important you answer these exact questions in your marketing and sales copy because people can't and won't buy unless you do!

Ready to find out what these questions are and make more sales in your business?

Let's go.

SOME EPISODE HIGHLIGHTS: 

(0:30) Want to carry on with the conversation? Join our FREE Facebook group. 

...

Episode 243 24 July 2024 25m and 15s


How To Create An Effective Lead Magnet Email Sequence That Gets Your Subscribers To LOVE You!

How To Create An Effective Lead Magnet Email Sequence That Gets Your Subscribers To LOVE You!

Do you use a lead magnet to grow your email list? Does the strategy work for you? How can you make it work even better? We're Kennedy and Carrie, and today we're sharing how to create a lead magnet sequence that will get your subscribers to love you.

And grow your list.

And your business.

Ready?

SOME EPISODE HIGHLIGHTS: 

(0:35) Want to carry on with the conversation? Join our FREE Facebook group. 

(2:14) Check out our sponsor - Zerobounce! 

(2:46) Treat your lead magnets with reverence. 

(5:15) Don...

Episode 242 17 July 2024 20m and 55s


Can't Stop Procrastinating? How to Stop Putting off Your Email Marketing

Can't Stop Procrastinating? How to Stop Putting off Your Email Marketing

Are you someone who can't stop procrastinating when it comes to doing your email marketing? Well, you're not alone.

We're Kennedy and Carrie, and today we're sharing some useful strategies to help you stop putting your email marketing off so you can get it done. Right now!

Ready?

Let's go.

SOME EPISODE HIGHLIGHTS: 

(0:34) Want to carry on with the conversation? Join our FREE Facebook group. 

(2:01) Check out our sponsor - Zerobounce! 

(3:06) Just get started (or jump back in). 

(5:15) Stack habits together or schedule appo...

Episode 241 10 July 2024 34m and 6s


How To Use Summits For List Building, With Fifi Mason

How To Use Summits For List Building, With Fifi Mason

How do you host your online summit or conference? Can you use a summit for list building and see more success in your business? We find out from our friend Fifi Mason, who's been running successful summits about personal branding for introverts for nearly 5 years.

Here are some awesome strategies and tips to make summits as successful and stress-free as they can be.

Let's go!

SOME EPISODE HIGHLIGHTS: 

(1:16) Check out our sponsor Zerobounce! 

(1:47) Who is Fifi Mason and what is an online summit? 

(4:29) Why run a summit? 

Episode 240 3 July 2024 33m and 5s


Buyer Psychology in Email Marketing - Make MORE Email Sales

Buyer Psychology in Email Marketing - Make MORE Email Sales

How can you make your email marketing more effective? How do you sell more? By using buyer psychology in your email marketing.

We're Kennedy and Carrie, and we're sharing all the good stuff about that.

Ready? Then buckle up!

SOME EPISODE HIGHLIGHTS: 

(0:30) Want to carry on with the conversation? Join our FREE Facebook group. 

(1:25) Share stories. 

(7:58) Address people as if they're already your customers. 

(11:05) Tell people what to do next. 

(13:55) Share social proof. 

(19:34) Use scarcity and urgency. 

(25:23) Join The Email H...

Episode 239 26 June 2024 27m and 19s


Little Tricks to Write Better Emails That Aren't Boring

Little Tricks to Write Better Emails That Aren't Boring

How can you write better emails? Do you think your emails are boring? Do you need to be funny? Or should you try and be more interesting? And if so, how?

We're Kennedy and Carrie, and we're sharing the little things you can do to make your email marketing less boring.

Ready? Then buckle up!

SOME EPISODE HIGHLIGHTS: 

(0:30) Want to carry on with the conversation? Join our FREE Facebook group. 

(3:05) Make everyday life sound interesting. 

(4:35) Take people on a journey with you. 

(10:27) Stay relevant to your...

Episode 238 19 June 2024 27m and 50s


The 7 Best Email Marketing Strategies That Shouldn't Work

The 7 Best Email Marketing Strategies That Shouldn't Work

What are the BEST email marketing strategies out there? Well, we have 7 strategies for you that shouldn't work, but they absolutely do!

We're Kennedy and Carrie, and the things we're going to share might surprise you. But trust us, they work!

Ready to get all the good stuff?

SOME EPISODE HIGHLIGHTS: 

(0:33) Want to carry on with the conversation? Join our FREE Facebook group. 

(2:42) 1. Send more emails. 

(5:09) 2. Include one clear call to action in all your emails. 

(8:06) 3. Talk about yourself. 

(16:23) 4. Stop using benefit-driven subject lines...

Episode 237 12 June 2024 34m and 43s


How To Build An Impactful Email Marketing Strategy Plan

How To Build An Impactful Email Marketing Strategy Plan

How and why should you create an email marketing strategy plan? What are the pros and cons? What can planning help you achieve in your business?

We're Kennedy and Carrie, and you're about to find out how planning your email marketing activities can be super simple and effective.

Ready?

SOME EPISODE HIGHLIGHTS: 

(0:32) Want to carry on with the conversation? Join our FREE Facebook group. 

(3:23) How do you create an email marketing strategy? 

(6:23) Why is having an email marketing strategy effective? 

(9:55) What to look out for when...

Episode 236 5 June 2024 31m and 36s


The Surprising Things That Impact Your Email Deliverability

The Surprising Things That Impact Your Email Deliverability

How do you improve your email deliverability? What can damage your sender's reputation? How can you make sure your emails land in your subscribers' inboxes?

We're Kennedy and Carrie, and we're here to share the truth about all the surprising things that affect your email deliverability so you can have better results.

Ready?

SOME EPISODE HIGHLIGHTS: 

(0:33) Want to carry on with the conversation? Join our FREE Facebook group. 

(2:21) What is 'email deliverability'? 

(5:06) The technical things that impact your email deliverability. 

(7:40) Using too many images. 

(9...

Episode 235 29 May 2024 27m and 9s


Email Marketing Success: How Isabelle Lesschaeve Made $10,000

Email Marketing Success: How Isabelle Lesschaeve Made $10,000

Want to hear a story about fantastic email marketing success? Isabelle Lesschaeve holds a full-time job as a scientist but also runs a side hustle passion business as a wine-tasting coach. By leveraging email marketing and implementing our Paparazzi flash sale campaign, Isabelle made an extra $10,000.

We're Kennedy and Carrie, and you're about to meet Isabelle (with her beautiful French accent) and find out all the good stuff!

SOME EPISODE HIGHLIGHTS: 

(0:48) Want to carry on with the conversation? Join our FREE Facebook group. 

(2:08) Who is our client Isabelle Lesschaeve? 

(4:28) How...

Episode 234 22 May 2024 26m and 13s

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