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A fast-paced daily 10-minute marketing news podcast covering everything you missed in the world of digital marketing, e-commerce, and social media that day. And nothing else. Join the thousands of senior marketers listen each day. Check out our ad-free podcast or our daily newsletter at https://todayindigital.com/premium
...see more
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Recent Episodes of Today in Digital Marketing
Think You Can Stop What They Sell? I Doubt It.
Take 2: TikTok tries its hand at ecommerce in Europe. Yelp upgrades its Request a Quote service. A new spend limit on Google Ads. And here's how you stack up against others on social media.
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Episode 1158 • 24 July 2024 • 7m and 28s
Cookie Cancellation: Cancelled
The great cookiepocalypse is cancelled. What does that mean for marketers now? The two-letter solution to improving your Google search ranking. Europe is coming after Meta again. And Amazon plays hardball.
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Episode 1157 • 23 July 2024 • 12m and 13s
Snap, Crackle, Pop.
It was the blue screen heard around the world — how did today's massive global computer outage affect marketers? Google kills off yet another product and that might mean more work for your web admin. The companies Microsoft will keep your ads away from. And Google's AI will be all over the Olympics. What could possibly go wrong?
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Episode 1162 • 19 July 2024 • 7m and 54s
The Last B, Well, That’s Not That Simple
Ads are coming to Threads but will media buyers care? A shocking development in the agency world. Has Google given up on AI summaries? And why Instagram comments are disappearing after 3 days.
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Episode 1155 • 18 July 2024 • 15m and 26s
One Tiny Toggle
Google Ads now default to Broad Match. Facebook's new AI tool could spell trouble for brands that get a lot of comments. Another door into TV ads has opened for small businesses. YouTube's Shorts get a small upgrade; Google Docs gets a big nerdy one. And the world's worst ads will soon appear on one of the world's most trusted brands.
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Episode 1154 • 17 July 2024 • 16m and 27s
The Real Cost of Amazon's Prime Days
Outrageous greed — that's what the U.S. government calls Amazon's Prime Days, in light of its estimate that almost half of the company's warehouse workers will get injured in the next two days. Also: Instagram's new ad product requires a lot of trust — from you... LinkedIn supercharges its sponsored articles... and Elon says X should sue a large group of advertisers — a group the company itself rejoined just weeks ago.
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Episode 1153 • 16 July 2024 • 10m and 28s
SPECIAL: "True" (AKA "Wazzup") by Budweiser
A behind-the-scenes look at how one of the world's most successful ad campaigns almost didn't happen.
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Episode 1152 • 12 July 2024 • 18m and 55s
SPECIAL: "1984" by Apple
The untold story of what many believe is the best television ad of all time.
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Episode 1151 • 10 July 2024 • 16m and 25s
SPECIAL: The Surprising History Behind "Mana Mana"
The untold story of one of the original acoustical earworms.
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And a lot more! Check...
Episode 1150 • 8 July 2024 • 18m and 19s
The Security Breach We All Feared Has Happened
The hack nobody wanted: How a leading two-factor authentication app used by marketers worldwide is now exposed. Plus TikTok slows down, a deep-dive into Google's changes to its ads platform, and the clever technique consumers are using to see if you are gouging.
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...Episode 1149 • 3 July 2024 • 17m and 49s
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