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Billion Dollar Creator

Brought to you by, Nathan Barry

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Billion Dollar Creator

Attention is power and creators harness it better than anyone else. But they’re not using that attention to create the biggest impact possible and are vastly under monetized. Host’s Rachel Rodgers and Nathan Barry believe you can be a Billion Dollar Creator. Sounds impossible? Over the last 10 years they’ve followed each other on their quests to build billion dollar companies. They’ve studied creators and seen how entrepreneurs build traditional audiences and use them as a launching pad for a massive business. And it got them thinking – if it can happen for them, it can happen for us. And if...

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Recent Episodes of Billion Dollar Creator


Ex-YouTube Employee on How to Get 100,000 Subscribers FAST | 036

Ex-YouTube Employee on How to Get 100,000 Subscribers FAST | 036

Many creators aim for fame, but only a few build lasting careers while others quickly fade. What sets the long-term successes apart?

This week at Craft & Commerce, Nathan interviews Ex-YouTube employee, Jon Youshaei, to uncover the secrets.

They discuss the truth behind captivating social content to stand out in the crowded digital landscape, effective methods for building a thriving newsletter subscriber base, and tips on hiring the right team to scale faster.

Timestamps:
00:00 Introduction
01:13 Long-Term vs. Short-Term Creator Success
05:25 Capturing Audience Attention
08:09 The Value of True Students Over True...

Episode 36 11 July 2024 1h, 15m and 48s


We're Scaling Ali Abdaal’s Business to $10 Million (Here’s How) | 035

We're Scaling Ali Abdaal’s Business to $10 Million (Here’s How) | 035

Want to take your creator business to $10 million and beyond?

In this episode, Nathan interviews Ali Abdaal, the internet’s leading productivity expert, to explore the shift from a creator-focused model to a sustainable business, the pivotal role of the creator as a guide, and how to set measurable goals that drive growth.

Join us for a deep dive filled with actionable insights designed to help you efficiently scale your creator business to $300k, $1 million, and even $10 million+

Timestamps:
00:00 Introduction
01:16 Metrics And Goals
10:12 You Are Not The Hero
11:54 $300k Vs...

Episode 35 27 June 2024 1h, 3m and 12s


We're Finally Talking About It... Behind the Scenes of Our Rebrand | 034

We're Finally Talking About It... Behind the Scenes of Our Rebrand | 034

ConvertKit is becoming Kit, and in this episode, Nathan is joined by Creative Director, Charli Prangley, for an in-depth discussion on the rebrand.

They explore why rebranding goes beyond a simple name change, the significance of aligning a company’s name with its broader vision, and the complexities of acquiring domains and other strategic assets.

Tune in as we navigate the challenges and emotional highs of rebranding, share candid reactions from the team and the public, and highlight the importance of transparency throughout the entire process.

Timestamps:

00:00 Introduction
01:05 ConvertKit Is Re...

Episode 34 20 June 2024 1h, 1m and 16s


If I Wanted to Build a $5M Creator Business in 2024, I’d Do This | 033

If I Wanted to Build a $5M Creator Business in 2024, I’d Do This | 033

In this episode, Nathan is joined by Ricky Zhang, the founder and CEO of Prince of Travel.

They delve into Ricky’s creator business and the specific strategies he can employ to scale it from $1.3 million to $5 million and beyond.

Tune in for an insightful conversation on effective revenue models, leadership in a growing team, and the incremental skill-building essential for business growth.

Timestamps:
00:00 Introduction
00:44 Revenue Breakdown
02:14 Advertising vs. Product Revenue
04:08 ROI on Creator Economy Attention
07:07 Growing Your Team
09:11 Creator Business Products
11:58 Skills Needed to Start a...

Episode 33 13 June 2024 32m and


I Scaled to $40M Using Creator Flywheels (Here's How) | 032

I Scaled to $40M Using Creator Flywheels (Here's How) | 032

When your systems are set up correctly, everything runs smoothly and efficiently. Over time, you experience faster growth, less effort, and increased profitability.

This week’s episode is a must-watch masterclass on Creator Flywheels—the exact system Nathan used to scale ConvertKit to $40M per year.

Reflecting on past conversations with guests, we explore how implementing flywheels can transform linear processes into self-sustaining cycles of productivity and profit. Learn the steps to set up your own flywheel and discover six real-world examples from top creators, including Sahil Bloom, Codie Sanchez, Rachel Rodgers, and more.

Ti...

Episode 32 6 June 2024 35m and 41s


$3M to $40M: An Unfiltered Conversation with My Ex COO | 031

$3M to $40M: An Unfiltered Conversation with My Ex COO | 031

In this episode, Nathan is joined by Barrett Brooks, his former Chief Operating Officer at ConvertKit, for a candid discussion on why Barrett left the company.

They explore the nuances of co-leadership, celebrate their biggest achievements, and reflect on lessons learned and what they wish they had done differently.

Join us for in-depth learnings on strategic decision-making, compensation strategies, and the company culture at ConvertKit.

Timestamps:
00:00 Introduction
01:00 Why Barrett Left ConvertKit
05:26 Lessons Learned and Strategic Insights
13:45 Performance Management
15:39 Feedback Culture and Team Dynamics
33:08 Trust and Agency in...

Episode 31 30 May 2024 1h, 37m and 28s


030: $95,000 From Podcasts in 10 Days: 3-Step Creator Flywheel (Proven Strategy)

030: $95,000 From Podcasts in 10 Days: 3-Step Creator Flywheel (Proven Strategy)

How do you add $95,000 in sales in just 10 days?

In this episode, Nathan is joined by Simon Severino, CEO of Strategy Sprints and expert adviser to teams at Google, Roche, BMW, and many others.

Tune in for an in-depth breakdown of the strategies creators can use to scale their businesses effectively. The two explore flywheels and franchising, using real-world examples like Ali Abdaal and McDonald’s.

They also delve into the operational aspects of growing a business, such as delegating tasks, identifying key metrics, and the 3 steps to scale your creator business in 90 da...

Episode 30 23 May 2024 52m and 21s


029: Expert Advice: 3 Tips to Make $100,000 Writing Books in 2024

029: Expert Advice: 3 Tips to Make $100,000 Writing Books in 2024

This week on Billion Dollar Creator, Nathan sits down with Eric Jorgensen, CEO of Scribe Media.

Join us as we explore traditional and self-publishing, dissect book marketing dynamics, and discuss the strategic power of audience engagement and content creation.

They also delve into Eric’s journey from author to publishing company CEO, the concept of “creator capitalists,” and exactly how Warren Buffet leveraged his public image.

If you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.

Know more a...

Episode 29 9 May 2024 1h, 13m and


028: 6 Keys to Building a $40M Business (Live Mastermind)

028: 6 Keys to Building a $40M Business (Live Mastermind)

This week, the Billion Dollar Creator podcast is thrilled to host an exceptional lineup featuring Nick Huber, Matt Schnuck, Sieva Kozinsky, Xavier Helgesen, and Kurtis Lin.

They join Nathan for a captivating discussion on how to pick the right market, what we can learn from our failures, and whether the classic advice to "follow your passion" always rings true in the business world.

Set against the breathtaking backdrop of Cabo, these esteemed entrepreneurs share their journeys, insights, and invaluable advice for those looking to build successful ventures.

If you enjoyed this episode, please...

Episode 28 2 May 2024 50m and 58s


027: Team-Building Expert: 4 Steps to Building a Personal Brand Team

027: Team-Building Expert: 4 Steps to Building a Personal Brand Team

Join us in Cabo with Matt Schnuck: serial entrepreneur, investor, advisor, and content creator.

In this episode, Nathan and Matt explore hiring smart teams, balancing personal and professional brand growth, and leveraging your personal brand for business growth.

Tune in to learn about Matt’s entrepreneurial journey, the role coaching has played in his career, and the exact skills and models he has leveraged to optimize performance.

If you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.

Kn...

Episode 27 25 April 2024 45m and 59s

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