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#2214 The story behind Boomerang

#2214 The story behind Boomerang

Startup Stories - Mixergy 24 October 2022

Episode Description

Today I’m talking to the founder of one of the OG email marketing tools, Boomerang. I remember they even created the email game to make getting down to inbox zero fun. They were playing around with this stuff and it was clever. It was ahead of its time and I feel like in many ways they were neglected because they weren’t part of Silicon Valley the way others were.  

Aye Moah is the founder of Boomerang, which allows users to schedule an email to be sent later and create easy email reminders.

Sponsored by

Lemon.io – Why squander time and money on developers who aren’t perfect for your startup? Let Lemon match you with engineers that can transform your vision into reality — diabolically fast. Go to Lemon.io/mixergy for a 15% discount on your first 4 weeks with one of their devs.


Sendinblue – Sendinblue is the smartest and most intuitive platform for growing businesses. They will guide your business with the right marketing & sales tools and help you reach the right people and produce the right content. Mixergy listeners who sign up will get one month free with 100,000 emails by entering the coupon code SIBMIX at checkout.

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#2218 How Bankless launched their DAO

#2218 How Bankless launched their DAO

I’ve got another web3 interview for you today. Today’s guest is Lucas Campbell. He was working at a publishing company called Bankless, which has been evangalizing web3 as the future. Bankless was doing well based–a little over a million a year–for a company of about 5 people. That’s when Lucas had the idea to launch a DAO, a decentralized autonomous organization. I want to know why. Lucas Campbell is the Senior Editor at Bankless, the world’s most popular daily crypto email. Sponsored by Origami – If you’ve heard about DAOs (Decentralized Autonomous Organizations) and you want to find out how to set one up for yourself, go to JoinOrigami.com. Even if you’re just interested in how these things work and want to learn more, the Origami blog is a great place to start. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

21 November 2022


#2217 The glamping startup that sold for over $100 million

#2217 The glamping startup that sold for over $100 million

My guest today created a company that I’ve watched from a distance. It’s  called Under Canvas and what they do is put up these gorgeous, beautiful tents near national parks that let you be part of nature but without having to go full-blown camping. It was an ecotourism company that was facilitation glamping before glamping was really a thing. She sold that company for over $100 million in 2018. I want to find out how she did it. Sarah Dusek is currently the founder of Enygma Ventures, a venture firm that invests in women in Africa. Sarah Dusek is the founder of Enygma Ventures, a venture firm that invests in women in Africa. Sponsored by Origami – If you’ve heard about DAOs (Decentralized Autonomous Organizations) and you want to find out how to set one up for yourself, go to JoinOrigami.com. Even if you’re just interested in how these things work and want to learn more, the Origami blog is a great place to start. Lemon.io – Why squander time and money on developers who aren’t perfect for your startup? Let Lemon match you with engineers that can transform your vision into reality — diabolically fast. Go to Lemon.io/mixergy for a 15% discount on your first 4 weeks with one of their devs. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

14 November 2022


#2216 A look at Web3’s art market

#2216 A look at Web3’s art market

Some of you are going to love what today’s company sells and others are going to not just hate it, but hate me for even talking about it. John Crain is the founder of SuperRare, a marketplace to buy and sell NFTs from the world’s top artists. And still, despite the fact that you could right-click and save the art to your computer, they’ve sold over a quarter billion dollars worth of digital art in their marketplace. I wanted to understand how so I invited the founder here to talk about it. John Crain is the founder of SuperRare, a marketplace to buy and sell NFTs from the world’s top artists. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

7 November 2022


#2215 LivePerson’s Robert LoCascio is back after 10 years

#2215 LivePerson’s Robert LoCascio is back after 10 years

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31 October 2022


#2213 Tackling the issue of subscription churn

#2213 Tackling the issue of subscription churn

Joining me today is someone I’ve really wanted to interview. His name is Baird Hall and the dude is a 4x SaaS founder–all bootstrapped. I invited him here to talk about his latest company Churnkey, which handles subscription business’ retention efforts. Baird Hall is the founder of Churnkey, which handles subscription business’ retention efforts. Sponsored by Sendinblue – Sendinblue is the smartest and most intuitive platform for growing businesses. They will guide your business with the right marketing & sales tools and help you reach the right people and produce the right content. Mixergy listeners who sign up will get one month free with 100,000 emails by entering the coupon code SIBMIX at checkout. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

17 October 2022


#2212 How to set up a DAO

#2212 How to set up a DAO

This interview is unlike my typical Mixergy interview as you’ll hear in this episode. I’m talking to Ben Huh, the founder of Origami, Ben Huh is the founder of Origami, which helps launch and grow DAOs, decentralized autonomous organizations, through a combination of software and services. I’ve become fascinated with DAOs and want to learn how they’re built. Ben Huh is the founder of Origami, which helps launch and grow DAOs, decentralized autonomous organizations, through a combination of software and services. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

26 September 2022


#2211 Crime Scene Cleanup as a business

#2211 Crime Scene Cleanup as a business

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19 September 2022


#2210 A solution for tracking and managing subscriptions

#2210 A solution for tracking and managing subscriptions

Joining me is a guy who started out in a small mining town in India with no running water. He ended up with a job at a major American company and still wasn’t satisfied. He said, “I’ve gotta start my own business.” He had a failure and then a success and now he is back with yet another company. I invited him here to talk about that process. Indus Khaitan is the founder of Quolum, a business expense card, which ensures money is only spent on SaaS purchases. Indus Khaitan is the founder of Quolum, a business expense card, which ensures money is only spent on SaaS purchases. Sponsored by Lemon.io – Why squander time and money on developers who aren’t perfect for your startup? Let Lemon match you with engineers that can transform your vision into reality — diabolically fast. Go to Lemon.io/mixergy for a 15% discount on your first 4 weeks with one of their devs. VAUBAN – VAUBAN is an online platform that makes it easy for you to raise capital from your network to invest in private companies. They make start-ups investing faster, easier and more accessible by building the infrastructure needed to deploy capital. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

12 September 2022


#2209 How DocSend sold to Dropbox for $165,000,000

#2209 How DocSend sold to Dropbox for $165,000,000

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#1001 The 1,000 interview celebration

#1001 The 1,000 interview celebration

On August 4, 2008, I posted a video up on Mixergy where I looked up into the web cam on my computer and I said “I failed.” And I said that I was going to shut down my invitation business and start doing interviews with entrepreneurs and people in general who I admire so I can learn from them and take back what I’ve learned from them to build a more successful company in the future. And I said that along the way you’d get to watch and learn as I learned directly from my heroes. We did it. A thousand interviews later here I am today bringing back some of the most memorable and most influential interviewees. People who helped me both on camera here with you and off. I invited them on to a Google Hangout to talk about the old days, to ask them some new questions and to do short interviews with them all for you. That’s what this is all about. My goal when I started out was to build a successful company. I think Mixergy is that company. But I wanted to be even more successful. My goal is that I started to talk in interviews afterwards evolved into saying that I would like someone who is watching these interviews to learn from them, to use what they’ve learned and then build a successful company so they can come back and do an interview themselves. I am the founder of Mixergy, home of the ambitious upstart. And this is my 1,000th interview. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

9 April 2014


#1050 How a former lawyer built a multi-million dollar company that teaches social skills – with Jordan Harbinger

#1050 How a former lawyer built a multi-million dollar company that teaches social skills – with Jordan Harbinger

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13 August 2014


#715 HearAndPlay.com: Turning $70 Into A Multimillion Dollar Instruction Web Site – with Jermaine Griggs

#715 HearAndPlay.com: Turning $70 Into A Multimillion Dollar Instruction Web Site – with Jermaine Griggs

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23 April 2012


#990 Andrew’s process for overcoming entrepreneurial stagnation – with Samantha Alford

#990 Andrew’s process for overcoming entrepreneurial stagnation – with Samantha Alford

A few weeks ago, Andrew was interviewed about his inner doubt by Samantha Alford of WomeninBusinesspodcast.com. I (Arie Saint) thought it was too good not to share with our audience, so I’m publishing it on Mixergy. Check it out and let’s talk about it in the comments. Samantha Alford, the founder of the Women in Business Podcast.   Sponsored by Walker Corporate Law – Scott Edward Walker is the lawyer entrepreneurs turn to when they want to raise money or sell their companies, but if you’re just getting started, his firm will help you launch properly. Watch this video to learn about him. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

10 March 2014


#214 How To Produce Like A Linchpin By Understanding Your Lizard Brain – with Seth Godin

#214 How To Produce Like A Linchpin By Understanding Your Lizard Brain – with Seth Godin

You listen to my programs because I don’t do the cute “let’s get to know the author” interviews that others are known for. I hunt down information that you can use because I’m passionate about helping you build a business that your great-great-grandkids would admire you for. That’s why I kept digging in this interview. I want you (and me too, frankly) to be able to produce the kind of hits that Seth Godin keeps cranking out, seemingly without breaking a sweat. Not only has Seth created 2 big hit businesses, but he’s a writer who keeps introducing ideas that shape the way people think. In his new book, Linchpin, Seth talks about how to be this prolific. As you’ll hear in my interview, much of it is based on opening up your creativity and learning how to confront your fears, which he says come from your “lizard brain.” Imagine what you could accomplish if you were able to do that. Listen to the full program to find out how. Seth Godin’s latest book is Linchpin. You can buy it here or see what others say about it on this Squidoo lens. He also writes the world’s most popular marketing blog. And is the founder of Squidoo.   More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

25 January 2010


#710 iContact Founder Returns To Mixergy After $169M Sale – with Ryan Allis

#710 iContact Founder Returns To Mixergy After $169M Sale – with Ryan Allis

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9 April 2012


#216 How Clever Entrepreneurs Turned 3 Air Mattresses Into Airbnb, The Site That Makes Any Home A Bed And Breakfast – with Brian and Joe

#216 How Clever Entrepreneurs Turned 3 Air Mattresses Into Airbnb, The Site That Makes Any Home A Bed And Breakfast – with Brian and Joe

The founders of Airbnb are guys who couldn’t make rent a few years ago, but they kept turning desperation into creative solutions. In October 2007, eager to make extra money, they noticed that local hotels were booked up because of a conference. So they pumped up some inflatable mattresses and listed their place online as an “air bed and breakfast.” It was quirky and it worked. That little act of creativity became Airbnb, the (profitable) site that allows anyone to list their extra space for rent. This interview is full of examples of that kind of hustle, like how they created and sold cereal called “Obama O’s.” That idea brought in a much-needed $30,000, but more importantly, it impressed investor Paul Graham of Y Combinator, who backed them. They jumped on that opportunity too, seizing every chance they could find to get Graham’s advice. His mentorship helped their company become profitable. Along the way, they got impressive media hits by crafting interesting stories, improved their design by sleeping in their users’ homes and kept changing their product based on feedback. In this interview, they teach you how they did it. Brian Chesky & Joe Gebbia are two of the co-founders of Airbnb. (The third co-founder is Nathan Blecharczyk.) Airbnb is a marketplace for renting space. Their open platform accommodates a ‘couch to a castle’, including vacation rentals, bed and breakfast, private rooms, and entire apartments. Travelers typically save money and get a local experience, while hosts have an easy way to earn extra cash and meet new people.   More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

28 January 2010


#400 Reddit Founder: “I Wish I Still Owned Reddit Now” – with Steve Huffman

#400 Reddit Founder: “I Wish I Still Owned Reddit Now” – with Steve Huffman

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20 October 2010


#1417 How Sam Ovens is helping everyday people start their own consulting businesses

#1417 How Sam Ovens is helping everyday people start their own consulting businesses

I’ll be honest with you. I felt guilt about an interview that I did years ago with today’s guest. This was back in, let me see here, 2013. I interviewed Sam Ovens about how he built up this consulting business and was teaching people how to do consulting. I thought maybe I got taken for a ride. It was too good to be true. Then I started hearing people who were in his program talk about how big the program is. Then I started hearing more and more people say they were in the program. I realized, “Actually maybe I underestimated the guy.” And the more research I did into it, the more I realized that was true. Then I went hat in hand and said, “Hey, Sam, can I interview you again on Mixergy?” Sam Ovens is the founder of Consulting.com, it offers online training programs to help everyday people start their own consulting businesses. Sam Ovens is the founder of Consulting.com, it offers online training programs to help everyday people start their own consulting businesses. Sam’s hosting a free webinar which shows you in detail how to start your own consulting business, click here to register for the free training. Sponsored by Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. Pipedrive is a sales management tool for small teams with big ambitions. It visualizes one’s sales pipeline and helps to make sure important activities and conversations won’t get dropped. Salespeople really like it because it’s easy to use and intuitive. Managers like it because they don’t need to nag their team to use their CRM. It also sports built-in forecasting, integrations with other software such as Google Apps, MailChimp and Zapier and a powerful API. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

3 March 2017


#1453 The future of chat (and interacting with your customers)

#1453 The future of chat (and interacting with your customers)

About a year ago I realized that no matter how much effort we’ve put into my email list, I could never double the response rate. We kept growing it, but people were not using email much. So I started looking around for solutions and I started looking at bots. Bots are basically software that communicates with humans via a chat app. I came across one company that looked too good to be true. It’s called ManyChat. And I said, “I’ve got to find out who the founder is.” And today, Mikael Yang is the founder of ManyChat. Not only does the software work, but the intelligence behind the scenes of dripping out content, tagging people, interacting with people is brilliant. This whole space is still pretty young but it’s important to have this conversation because he’s gotten very far and because I want you to see the future of chat as a way of interacting with your customers. Mikael Yang is the founder of ManyChat, a visual bot builder for Facebook Messenger with broadcasts, analytics, scheduled posting and many other features. Sponsored by Acuity Scheduling – Acuity Scheduling helps businesses offer and manage their appointments online. With this tool, you’ll be able to automate your client bookings, cancellations, reminders & even payments without sacrificing you soul. Plus, automated reminders and follow-ups eliminate your no-shows, and incentivize repeat bookings. Get an exclusive 45-day trial at AcuityScheduling.com/mixergy Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

26 May 2017


#1524 When does a startup founder need a COO?

#1524 When does a startup founder need a COO?

A topic we don’t talk about on Mixergy is how to actually manage a company. I remember when I was in NYU as an undergrad I loved all my business classes, but management just didn’t feel like me. I always thought of the guys in Dilbert but entrepreneurs were the ones who were creating, the ones who were doing. Mixergy’s grown and I’ve been running it, but I have to be honest, I’m not doing a great job of running it. So earlier in the year, the Mixergy team said, “Andrew, go get a COO.” They kept challenging me. One of things that they told me to do was to talk to Cameron Herold. Cameron Herold was Chief Operating Officer at 1-800-GOT-JUNK? He is also the founder of the COO Alliance, the world’s only organization for those who are second in command. Cameron Herold was Chief Operating Officer at 1-800-GOT-JUNK? He is also the founder of the COO Alliance, the world’s only organization for those who are second in command. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

22 November 2017


#1559 Cameron Herold coaches me on hiring (so I don’t collapse at my desk)

#1559 Cameron Herold coaches me on hiring (so I don’t collapse at my desk)

Hiring has been a huge issue for me. And in a past interview with Cameron Herold, I brought it up because he’s the founder of the COO Alliance, the world’s leading network for the second in command. I don’t get embarrassed by a lot of stuff. If you heard my interviews, you hear me get pretty frank about my flaws, my mistakes. But this issue is something I was embarrassed about. I think if I don’t hire somebody to be the second in command at Mixergy, I am probably going to collapse. So, that’s what today is about. It’s not so much an interview as it is a coaching call with the guy who knows hiring better than anyone else. You’ll get to hear what I learned and my hope is that you benefit from it too. Cameron Herold is the founder of the COO Alliance, the world’s leading network for the second in command. Sponsored by With Bench, you get a professional bookkeeping team to do your books for you and our simple, elegant software to review your finances. It’s everything you need to forget about your bookkeeping, without actually forgetting about your bookkeeping. Sign up at Bench and get 20% off for your first 6 months. Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

14 February 2018

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